Beyond Major Gifts: Leveraging Technology and Data-Driven Strategies Across Your Advancement Office
Tue Feb 25 at 2 PM - 3 PM EST
Tue Feb 25 at 2 PM - 3 PM EST
Transform Your Fundraising Approach with Data-Driven Strategies
Join Mike Hoffman and Brent Grinna for a practical, data-driven look at how USNAF achieved a record-setting FY24 and is on track for its first-ever $100MM+ year. Learn how they’re revolutionizing donor engagement—from prospect identification to stewardship—with technology, cadence-based outreach, and a metrics-driven culture.
In this session, you’ll learn:
- Key insights from EverTrue’s Major Giving research, from 275,000 donors across 50 institutions
- How USNAF used Signal to balance donor pipelines and remap regional portfolios for strategic alignment
- How they’ve increased their primary donor recognition society’s donor count by 21%, building more pipeline for major gifts
- Why shifting to a metrics-driven culture is essential for achieving meaningful outcomes
- Actionable strategies to make 2025 your best fundraising year yet
Don’t just rely on technology—learn how to align your strategy, culture, and tools to drive measurable success. Use the registration link to reserve your spot, and we'll see you there!
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